Mobile Apps for Retail

In the world where most any item can be delivered to your doorstep with a few simple clicks, brick and mortar retailers have to innovate to stay competitive and avoid becoming just showrooms for ecommerce outlets. Many are turning to interactive mobile applications to better engage their customers and improve the customer experience throughout the entire purchase cycle.

Empower Store, Product and Availability Search

Whether it’s finding a nearby store using the phone’s GPS location or checking real-time item availability, mobile apps for retail have a lot to offer. With today’s smartphones’ vibrant screens and intuitive controls, it‘s easier than ever to browse extensive product catalogs, research specifications and check out deals and promotions before coming into the store. The always connected mobile apps are also a perfect way for retailers to offer exclusive discounts to loyalty program members and communicate with patrons about new products they’ve expressed interest in.

Improve the In-store Experience

Once in the store, mobility can effortlessly inject online-grade interactivity into the offline shopping experience. With a smart phone in hand, your shoppers can do things like:

- Scan barcodes or a QR codes to compare products and access customer reviews
- Build and access wish lists and gift registries
- Manage loyalty cards and track rewards
- Access past purchases and build shopping lists
- Search item availability and aisle location
- Learn about current sales and promotions

Fast networks and real-time integration with your POS, inventory and ecommerce systems create truly limitless capabilities to ensure that every store visit is productive and enjoyable.

Streamline Post-Sales Support

For many retailers, the store visit is just the beginning of the customer relationship. From delivery to professional installation services to extended warranty support, many retailers offer a full spectrum of services that need to be delivered at the highest level of quality. Mobile applications can greatly simplify these activities for the customer, letting them:

- Track delivery status
- Schedule and confirm installation appointments
- Check warranty status and request service

To see how you can hold up your end of this bargain, learn about Syclo’s apps for field service here.

Mobile Apps for Retail